Founded in 1930, Lovells Automotive Systems Pty Ltd has grown into one of Australia’s most respected names in suspension and towing solutions. With over 90 years of experience, Lovells has built a legacy of innovation, quality, and reliability that extends across multiple industries, including automotive, mining, agriculture, and railways. The company’s philosophy of building products “up to a standard, not down to a price” underscores their commitment to excellence, which has helped them cement their position as a world leader in the industry.
Key Historical Milestones
1930: Lovells Automotive Systems was founded, initially focusing on manufacturing springs.
1960s: The company expanded into producing a broader range of suspension components, including shock absorbers and leaf springs.
1980s: Lovells began offering Gross Vehicle Mass (GVM) upgrades, which would become one of their signature products.
2000s: Lovells introduced Braked Towing Capacity (BTC) upgrades, catering to the growing demand for higher towing capacities among 4WD owners.
2020: Celebrated 90 years of operation, marking nearly a century of innovation and customer satisfaction.
Coil Springs: Designed for various vehicles, these springs provide improved handling and stability.
Leaf Springs: Essential for heavy-duty applications, offering durability and load-carrying capacity.
Shock Absorbers: Available for 4x4s and commercial vehicles, these are engineered to perform under extreme conditions.
Race Coils: Tailored for performance vehicles, providing superior control and responsiveness.
Introduction: First offered in the 1980s, Lovells GVM upgrades have become a cornerstone of their product line, allowing vehicles to legally carry additional loads by upgrading their GVM rating.
Applications: Popular among government departments, mining companies, tradespeople, and off-road enthusiasts.
Key Example: The Toyota LandCruiser 300 Series can be upgraded to a GVM of 3800kg or 4200kg, depending on the kit, significantly increasing the vehicle’s carrying capacity.
Introduction: Launched in the 2000s to meet the needs of customers requiring higher towing capacities.
Key Features: Lovells BTC upgrades increase a vehicle’s towing capacity, often combined with GVM upgrades for a comprehensive solution.
Key Example: The BTC upgrade for the Toyota LandCruiser 300 Series raises its towing capacity from 3500kg to 4000kg, making it ideal for towing heavy caravans and trailers.
Mining and Rail Industry Components: Lovells provides suspension solutions specifically designed for the harsh conditions of the mining and rail industries.
Lowering Blocks, U-Bolts, and Shackles: Essential components for vehicle customisation and performance enhancements.
Haul Ace Coupling & Hitches: High-quality towing accessories designed for heavy-duty use.
Speak to the APE Suspension expert team by clicking the button below and sending an enquiry or by calling (08) 9302 6648.
Lovells Automotive’s commitment to quality is reflected in their rigorous manufacturing processes and continuous product development. The company operates out of a state-of-the-art facility in Campbelltown, NSW, where they utilise advanced technologies to ensure every product meets the highest standards.
Lovells Automotive has a global presence, with their products sold in various countries around the world. This international reach is a testament to the reliability and reputation of their suspension and towing solutions.
Lovells Automotive Systems stands as a beacon of quality and innovation in the suspension and towing industry. With a rich history, a broad range of products, and a commitment to excellence, Lovells continues to lead the way in providing solutions that meet the evolving needs of vehicle owners worldwide.
Ape Suspension is proud to be recognised by Lovells as a Diamond Dealer, highlighting our expertise in the industry and our long-term experience installing Lovells products
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